|Short Title:||Multimedia 1|
|Full Title:||Multimedia 1|
|Field of Study:||Audio-visual techniques and media production|
|Module Author:||MARY CAULFIELD |
|Module Description:||This second year module is designed to introduce the student to screen-based design and interactive media, with a particular emphasis on layout and the integration of all design and multimedia elements in a time based multimedia production.
The module introduces the fundamental concepts and techniques for designing and producing content for the World Wide Web. Emphasis is placed on real world planning and production practices, and on effective user interface design. This module prepare students to adequately research and identify the target audience of the design brief and to understand the importance of good multimedia practice, as used in the industry, and utilise the concepts and practical skills acquired in all of their multimedia projects.|
|On successful completion of this module the learner will be able to:
||Understand and apply the principles and practices of interactive design.
||Conduct necessary research and development at the pro-production stage of the project
||Incorporate media elements into a multimedia environment using appropriate software
||Produce from start to finish an interactive multimedia presentation.
|No Co-requisite modules listed|
Module Content & Assessment
|Content (The percentage workload breakdown is inidcative and subject to change)
Project Planning & DevelopmentAnalysis, design, development, implementation and evaluation phases.
Analysis of the brief, designing appropriate solutions, developing functionality specification, implementing separate screen design (layout presentation options) and design the interactivity. Concentrated analysis of the interactive functionality of each project, its effectiveness and possible improvements etc.
Media Production for MultimediaCreate a multimedia presentation using authoring software. Incorporate interactivity and non-linear navigation into a project based on finalised design and functionality specifications. Focus on visual design and information architecture, applied to projects.
||% of total
||Learning activities will be assessed throughout the semester.
|No End of Module Formal Examination
|Repeat the module|
The assessment of this module is inextricably linked to the delivery. The student must reattend the module in its entirety in order to be reassessed.
IT Tallaght reserves the right to alter the nature and timings of assessment
|Workload: Full Time
||Average Weekly Learner Workload
||Students will attend lectures and be active participants in practical workshops, lecturer-supervised learning, tutorials, seminars and critiques.
||Students will undertake independent research and related practical work outside od scheduled class times.
|Total Weekly Learner Workload
|Total Weekly Contact Hours
|This module has no Part Time workload.|
|Recommended Book Resources|
- Krasner. Jon S 2008, Motion Graphic Design: Applied History and Aesthetics Second Edition Edition, Focal Press
- Park. Ji Yong 2008, Visual Communication in Digital Design, YoungJin.com
- Wong. Wucius 1997, Principles of Color Design: Designing with Electronic Color, Second Edition. Ed., John Wiley & Sons, Inc
- Hellerman. Steven 2001, The Education of an E-Designer, Alworth Press
- White. Tony 2006, Animation from Pencils to Pixels: Classical Techniques for the Digital Animator, Focal Press
- Halvorson. Kristina 2009, Content Strategy for the Web, New Riders Press
- Garrett James. Jesse 2010, The Elements of User Experience: User-Centered Design for the Web and Beyond, Second Edition Ed., New Riders Press
- Elizabeth Castro 2005, HTML for the World Wide Web with XHTML and CSS: Visual Quickstart Guide, Peachpit Press.
|This module does not have any article/paper resources|
Module Delivered in