Short Title:Contemporary Business
Full Title:Contemporary Business
Language of Instruction:English
Module Code:ADMN H1009
 
Credits: 5
Field of Study:Marketing and advertising
Module Delivered in 5 programme(s)
Reviewed By:GLENN MEHTA
Module Author:Lesley Haughan
Module Description:The purpose of this module is to introduce the learner to the dynamics of modern Business. The module aims to provide an insight into the key drivers of contemporary business and to highlight the foundations for a sustainable business model.
Learning Outcomes
On successful completion of this module the learner will be able to:
LO1 Demonstrate an understanding of the foundations on which business and trade develop
LO2 illustrate the effects of globalisation on the world economy and society
LO3 Depict the benefits of engaging in ethical and sustainable business practices
LO4 Describe the impact which technology and innovation has on business and society
LO5 Appreciate the need to manage resources effectively for a sustainable future
 

Module Content & Assessment

Course Work
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Project Assessment to include the research and evaluation of real life strategies and Business Practice. Students may consider these scenarios in the context of current thinking. This may be a group or individual project and could include an oral presentation of the project. 2,3,4 30.00 Week 8
End of Module Formal Examination
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Formal Exam End-of-Semester Final Examination 1,2,3,4,5 70.00 End-of-Semester

IT Tallaght reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Lecture Lecture and In Class discussion 3.00 Every Week 3.00
Independent Learning Research, Reading and Group Work 6.00 Every Week 6.00
Total Weekly Learner Workload 9.00
Total Weekly Contact Hours 3.00
Workload: Part Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Lecture Lecture and In-Class Discussion 2.00 Every Week 2.00
Independent Learning Research, reading and project Work 6.00 Every Week 6.00
Total Weekly Learner Workload 8.00
Total Weekly Contact Hours 2.00
 

Module Resources

Required Book Resources
  • David Needle 2015, Business in Context, 6th Ed., South Western Educational Publishing UK [ISBN: 9781408095218]
Recommended Book Resources
  • Chuck Williams 2018, MGMT, 10th Ed., South-Western College Pub UK [ISBN: 9781337116756]
  • G. Cole & Kelly, P 2015, Management Theory and Practice, 8th Ed., Cengage uk [ISBN: 9781408095270]
  • Michael Morley, Siobhan D. Tiernan, Edel Foley 2013, Modern Management, 4th Ed., Gill & Macmillan Ltd Dublin [ISBN: 9780717156320]
Required Article/Paper Resources
  • Various Journals accessed through Library database Various
Other Resources
 

Module Delivered in

Programme Code Programme Semester Delivery
TA_BAMKT_B Bachelor of Business (Honours) in Marketing 1 Elective
TA_BMKTG_B (1 year add on) Bachelor of Business (Honours) in Marketing Management 1 Elective
TA_BMKTG_D (1 year add on) Bachelor of Business in Marketing 1 Elective
TA_BAMKT_D Bachelor of Business in Marketing 1 Elective
TA_BMKTG_C Higher Certificate in Business in Marketing 1 Elective