Short Title:Food & Drink Tourism
Full Title:Food & Drink Tourism
Module Code:FDTO H4001
Credits: 6
Field of Study:Travel, tourism and leisure
Module Delivered in 1 programme(s)
Reviewed By:Christine Nangle
Module Author:BRIAN J MURPHY
Module Description:The aim of this module is to critically analyse the food and drink tourism sector in Ireland and abroad and to examine how trends in food and drink tourism can impact on the hospitality and tourism sector in general and future opportunities for growth in particular
Learning Outcomes
On successful completion of this module the learner will be able to:
LO1 Link the nature, significance and development of food and drink tourism
LO2 Critically evaluate the key elements of food and drink tourism products and analyse future trends in the sector
LO3 Evaluate national and international food and drink tourism champions and analyse key reasons for success
LO4 Evidence an understanding of the potential for growth of future food and drink tourism products in Ireland and abroad

Module Content & Assessment

Course Work
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Assignment Students should complete an academic assignment that puts food and drink tourism in context in terms of its origin and current situation in Ireland and abroad and subsequently positions it in an Irish strategy context using examples from international best practice 1,4 30.00 n/a
End of Module Formal Examination
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Formal Exam End-of-Semester Final Examination 1,2,3,4 70.00 End-of-Semester

TU Dublin – Tallaght Campus reserves the right to alter the nature and timings of assessment


Module Workload

Workload: Full Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Lecture This should take place an appropriate theory environment 2.00 Every Week 2.00
Tutorial No Description 1.00 Every Week 1.00
Independent Learning Time No Description 4.00 Every Week 4.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
This module has no Part Time workload.

Module Resources

Recommended Book Resources
  • Sally Everett 2016, Food and Drink Tourism:Principles and Practice, Sage Publications [ISBN: 978-144626773]
  • Erica Croce, Giovanni Perri, 2010, Food and Wine Tourism [ISBN: 1845936612]
This module does not have any article/paper resources
Other Resources
  • Report: Food and Drink Tourism Strategy 2018-2023, Failte Ireland
  • Report: Food Tourism Activity Plan 2014-2016, Failte Ireland
  • Report: National Food Tourism Implementation Framework 2011-2013, Failte Ireland
  • Report: Irish Whiskey Tourism Strategy 2016, Irish Whiskey Association
  • Report: The Contribution of the Drinkis Industry to Irish Tourism, Drinks Industry Group of Ireland (DIGI)

Module Delivered in

Programme Code Programme Semester Delivery
TA_HHOTM_B Bachelor of Arts (Honours) International Hospitality & Tourism Management 7 Mandatory